Tracking & Marketing

Tracking in marketing covers a lot of ground: PPC; podcast sponsorships; display ads—the list goes on. Check out the resources below to learn about how to setup and use the tracking to boost your ROI.

Our Best Articles on Tracking & Marketing

We handpicked these from the 50+ posts on the blog.

Most Recent Articles

learn how to setup your hubspot tracking code in 59 seconds.

How to Install HubSpot Tracking Code on Your Website

Learn how to quickly install the HubSpot tracking code on your website for accurate analytics and visitor tracking.
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Bastien Paul
August 18, 2024
2
minutes
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Mastering the HubSpot Funnel Report for Better Conversions

Create and analyze funnel reports in HubSpot to track and optimize your sales stages, enhancing performance and results.
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Bastien Paul
June 12, 2024
5
minutes
hubspot tracking url

Mastering Tracking URL HubSpot: A Step-by-Step Guide

Tracking URLs are the key to unlocking the full potential of your marketing efforts. With HubSpot’s robust tracking URL features, it's really easy.
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Bastien Paul
December 5, 2023
4
minutes
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Use HubSpot DKIM for Email Authentication

DKIM is an email authentication method that prevents email spoofing by verifying that emails are genuinely from your HubSpot account and have not been altered.
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Bastien Paul
September 5, 2023
5
minutes
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Guide to Using HubSpot Business Units : Multi-Brand Management

Discover how HubSpot Business Units streamline managing multiple brands. Explore setup, customization, and key strategies to boost efficiency and engagement.
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Bastien Paul
September 1, 2023
7
minutes
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Understanding HubSpot Subscription Types in 2025

Learn how subscription types work and how you can use them in your HubSpot account.
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Bastien Paul
August 8, 2023
5
minutes
hubspot original source

Learn how to use HubSpot Original Source

HubSpot’s default Original Source property tracks visitor activity before they become a CRM contact, helping you understand lead origins.
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Bastien Paul
August 2, 2023
5
minutes