Mastering HubSpot LinkedIn Integration with Sales Navigator

Does HubSpot have a LinkedIn integration?

Yes, you can integrate HubSpot with LinkedIn Ads, LinkedIn Sales Navigator, and more through various integrations to boost your ROI.

HubSpot LinkedIn Native Integration

• Requires a Sales Hub Professional or Enterprise seat.
• Requires a LinkedIn Sales Navigator Advanced or Advanced Plus account.

This integration connects only to your LinkedIn Sales Navigator. Each user must connect their LinkedIn Sales Navigator app from the Marketplace using their unique HubSpot login.

Please note that importing contacts from LinkedIn is not possible with this integration. However, if you have a LinkedIn Sales Navigator Advanced Plus account, you can also connect HubSpot with LinkedIn Sales Navigator and Business Manager via CRM Sync.

HubSpot LinkedIn Third Party Integration

For third-party apps, you don’t need Sales Hub Professional or Enterprise, or a LinkedIn Sales Navigator Advanced or Advanced Plus account. Each user will connect their LinkedIn Sales Navigator app from the HubSpot Marketplace using their unique HubSpot login.

With third-party integrations like Hublead, you will be able to:

• Import Contacts: Bring LinkedIn contacts into HubSpot, enhancing your hubspot contacts with detailed LinkedIn data.
• Sync LinkedIn Messages: Keep your LinkedIn messages updated in HubSpot, ensuring that all communications are tracked and visible.
• Enrich Contact Profiles: Add LinkedIn profile information to your HubSpot contact records, providing a more comprehensive view with emails & phone numbers.
• Import Connection Requests: Gain access to data to your CRM for better and clearer reports.
• View LinkedIn data: View shared connections within your sales team on HubSpot contact records, and prospect mutual connection together to foster effective outreach and boost team synergy.

This HubSpot LinkedIn integration streamlines your CRM, enhances marketing automation, and provides valuable LinkedIn insights to drive personalized outreach and improve your sales team’s performance.

Insightful Lead Data at Your Fingertips

With HubSpot’s integration of LinkedIn Sales Navigator, you can access a wealth of information about your leads directly within your CRM. As shown in the image, LinkedIn Sales Navigator provides tabs like Icebreakers, Get Introduced, and Related Leads, which offer invaluable data on potential prospects.

The Icebreakers tab reveals mutual connections or shared experiences, perfect for crafting a personalized introduction. The Get Introduced tab lets you leverage existing connections to gain warm introductions, a powerful tool for relationship building. The Related Leads section presents additional contacts within the same company or network, expanding your reach to relevant stakeholders.

With this LinkedIn-HubSpot integration, your sales team gains access to LinkedIn insights directly in HubSpot, enabling a deeper understanding of key people and organizations. By saving leads directly from Sales Navigator and viewing shared connections, your team can streamline outreach efforts, enhance prospecting, and engage effectively with targeted insights.

Direct Outreach with InMail Integration

With the HubSpot LinkedIn Integration, sales teams can now send InMails directly through the LinkedIn Sales Navigator app without ever leaving HubSpot. This linkedin integration allows sales teams to craft personalized outreach messages to key LinkedIn contacts and send them with a single click, directly from the hubspot contact or hubspot company records. No more switching between platforms—linkedin messages are seamlessly logged in HubSpot, offering a clear view of all interactions for more effective outreach.

Through CRM sync with LinkedIn Sales Navigator Advanced or Advanced Plus, your hubspot data stays enriched with valuable linkedin data on contacts and companies. This integration adds depth to each contact record, with LinkedIn insights on shared connections, mutual connection requests, and company news, providing sales teams with a wealth of context for targeted engagement.

Available in the HubSpot Marketplace, this feature empowers your sales team to leverage linkedin sales navigator information for in-depth linkedin profile insights and lead recommendations directly in the hubspot account. With HubSpot and LinkedIn working together, sales reps can import contacts, gain access to connection requests, and view shared connections within their CRM, allowing them to connect with hidden allies and key people efficiently. Plus, with marketing automation capabilities in HubSpot, nurturing new contacts and turning linkedin profile data into actionable business insights has never been easier.

The HubSpot mobile app further extends this functionality, so your team can send InMails, update contact data, and stay connected on the go. This streamlined hubspot linkedin integration offers a centralized, data-rich experience, empowering your sales team to execute highly informed outreach and build meaningful relationships with prospects and partners alike.

Syncing LinkedIn Messages to HubSpot

The standard HubSpot LinkedIn Integration doesn’t support syncing LinkedIn messages directly, but the Hublead integration fills this gap by enabling sales teams to log and sync LinkedIn messages with HubSpot data seamlessly. With Hublead, you can effortlessly keep track of your LinkedIn interactions within your hubspot account, preserving crucial contact data and LinkedIn information in the contact record for a complete view of your outreach history.

To get started, install the Hublead Chrome extension from the HubSpot Marketplace, and simply click the “Sync messages” button in each conversation. This linkedin integration allows you to transfer linkedin data into HubSpot with just one click, keeping your hubspot contacts updated and organized. For users with Sales Navigator Advanced Plus, the CRM sync feature in Hublead can automatically log messages whenever you initiate a chat, providing a hassle-free way to capture linkedin insights and enrich hubspot company records.

By connecting HubSpot and LinkedIn through Hublead, your sales team gains access to linkedin sales navigator information directly in HubSpot. This integration enables you to view shared connections, capture mutual connections, and access relevant company data and company news right within HubSpot, facilitating more personalized outreach. With linkedin profile and connection requests readily available, your team can engage in effective outreach without ever leaving HubSpot, ensuring that each interaction is logged for easy reference.

The HubSpot and LinkedIn sync through Hublead offers a streamlined approach to contact management, enhancing contact records with rich linkedin information for better lead nurturing and marketing automation. This hubspot linkedin integration empowers your team with a centralized data source, enabling them to drive meaningful connections, identify key people, and enhance business relationships with linkedin profiles and linkedin messages all within HubSpot.

Editing HubSpot Properties via LinkedIn

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With the HubSpot LinkedIn Integration powered by tools like Hublead, sales teams can now edit HubSpot properties directly from the LinkedIn interface, greatly improving workflow efficiency. This linkedin integration enables you to update hubspot data—such as contact data and company data—without leaving HubSpot or switching platforms. By syncing linkedin profile updates directly to hubspot contact records and hubspot company records, teams gain streamlined access to current linkedin data.

This capability allows crm sync in real-time, ensuring that linkedin sales navigator information enriches hubspot contacts and enhances personalized outreach. It means that each hubspot account can stay up-to-date with company news, connection requests, and new contacts added directly from LinkedIn. With sales navigator advanced features, teams can effortlessly gain access to and update contact records, creating a robust hubspot linkedin integration that supports effective outreach.

Available through the HubSpot Marketplace, Hublead allows teams to add linkedin insights to each contact in their hubspot account, providing a centralized, efficient way to connect with key people. This integration also supports marketing automation and smooth crm management by ensuring linkedin information is captured in real time, providing a complete, actionable view for every sales team working within HubSpot and LinkedIn.

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Lead Generation with LinkedIn Sales Navigator Leads List

Navigating a disorganized leads list can feel like finding a needle in a haystack. The HubSpot LinkedIn Integration with LinkedIn Sales Navigator simplifies lead generation, enabling sales teams to manage and segment prospects with precision. Through the linkedin sales navigator app, teams can use the ‘Save in Sales Navigator’ feature to categorize and organize leads directly in HubSpot, ensuring that each contact record remains accessible and neatly arranged.

With sales navigator advanced features, the Leads List functionality brings clarity to prospecting efforts, allowing teams to tap into the Related Leads and Recommended Leads tabs within the same company. This linkedin integration enhances the hubspot contact experience by offering a structured view of key people and potential hidden allies at targeted companies, making it easier to connect with relevant decision-makers.

The hubspot and linkedin sync offers hubspot linkedin users the ability to view shared connections, access linkedin insights, and even gain access to mutual connections, enabling personalized outreach that’s both efficient and effective. Available on the HubSpot Marketplace, this integration transforms lead recommendations and linkedin information into actionable opportunities, streamlining marketing and sales team efforts, and turning prospecting into an enjoyable, targeted process. With CRM sync in place, your hubspot account is always equipped with the latest linkedin data, driving smarter, more focused engagement across your hubspot contacts.

Enriching Contact Profiles with LinkedIn Data

There’s something almost magical about having a comprehensive view of your contacts. With HubSpot’s LinkedIn Sales Navigator integration, you can see LinkedIn profile details within HubSpot records, painting a complete picture of your leads and customers. This integration pulls in data like job titles, company details, and industry information, enriching your contact profiles and providing a well-rounded context for your outreach strategies.

With tools like Hublead, you can:

• Import LinkedIn contacts to HubSpot
• Enhance your HubSpot CRM with detailed LinkedIn data
• Improve sales
• Decrease data entry
• Send automated drip sequences to new connections

This not only improves sales but also decreases data entry and allows for the sending of automated drip sequences to new connections through marketing automation.

Building Targeted Campaigns Using LinkedIn Data

Combining LinkedIn Sales Navigator with HubSpot CRM gives a detailed view of lead and account profiles, enables LinkedIn data access within HubSpot, and allows direct sending of InMails from contact and company records. This streamlines campaign targeting and personalization efforts.

Using LinkedIn’s advanced targeting and segmentation tools, you can create highly targeted and effective campaigns within HubSpot.

Setting up HubSpot LinkedIn Sales Navigator Integration

Establishing the HubSpot LinkedIn Integration with LinkedIn Sales Navigator is a straightforward process that enhances your CRM capabilities. To get started, ensure you meet the basic requirements: a Sales Hub Professional or Enterprise seat in HubSpot and a LinkedIn Sales Navigator Advanced or Advanced Plus account.

With these prerequisites in place, you can proceed to connect HubSpot and LinkedIn, gaining access to powerful linkedin sales navigator information within your hubspot account. This linkedin integration allows sales teams to enrich hubspot company records and contact data with critical linkedin data, enabling more informed interactions and personalized outreach.

Once integrated, you can use CRM sync to keep your hubspot contacts up-to-date with linkedin information, from shared connections to connection requests and company news. Available on the HubSpot Marketplace, this setup empowers your team with access to key people and enhances the sales navigator experience by embedding linkedin profiles and insights directly into your contact records.

Requirements Checklist

Acquiring a Sales Hub Professional or Enterprise seat on HubSpot offers access to supplementary features within your HubSpot account, including the HubSpot Marketplace. Some of these features include:

• Advanced search filters
• The capability to save searches
• Personalized insights
• Tools for identifying promising opportunities when past customers transition to new companies
• Notifications when contacts depart from an ongoing deal

LinkedIn Sales Navigator Advanced or Advanced Plus accounts also offer similar features to help enhance your sales efforts, including access to valuable LinkedIn Sales Navigator information for sales teams.

Connecting Your Accounts

To link your HubSpot and LinkedIn Sales Navigator accounts, follow these steps:

1. Go to HubSpot’s ‘All Integrations’ and search for LinkedIn Sales Navigator.
2. Select ‘View Integration’.
3. Proceed to go through the authentication process with LinkedIn.
4. Once this is successfully completed, you will be able to start syncing data between the two platforms.

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A variety of third-party tools exist to bolster the combination of HubSpot and LinkedIn. Tools such as LinkMatch and Hublead provide supplementary features and capabilities that improve the efficiency and effectiveness of utilizing LinkedIn with HubSpot CRM.

Third-Party Extension Highlights

Extensions such as Hublead and LinkedHub facilitate a thorough and smooth integration of LinkedIn with HubSpot, including features like profile importing, message syncing, and contact record enhancement that are absent in the standard integration. Other tools like Hubris and LinkPort also offer similar functionalities, enhancing the overall integration experience.

Here's our quick comparison between native and third party integrations:

Choosing the Right Tool for Your Needs

The choice of tool for linking HubSpot with LinkedIn Sales Navigator should be guided by your unique needs. Factors to consider include:

• The tool’s capability to display LinkedIn data within HubSpot
• The ability to send InMails
• Lead management features
• Activity tracking capabilities

‍Hubris, LinkMatch, LinkPort & LinkedHub alternatives

• LinkMatch makes it easy for users to import LinkedIn Sales Navigator information.
• LinkedHub is limited to importing contacts, you pay according the number of contacts you want to import per month. And does not support LinkedIn Sales Navigator
• LinkPort: Import only contacts.

Here's a quick comparison table for these tools.

Integrating LinkedIn Ads with HubSpot for Marketing Success

A cohesive marketing strategy can be achieved by combining LinkedIn Ads with HubSpot. This integration allows marketers to:

• Track the effectiveness of LinkedIn Ads directly within HubSpot
• Gain insights and data on the performance of LinkedIn Ads
• Use this data to inform and optimize their marketing strategy

By combining these two platforms from the same company, marketers can create a more cohesive and informed marketing strategy.

Conversion Tracking and Measuring Impact

The HubSpot LinkedIn Integration with LinkedIn Ads provides powerful tools for tracking and analyzing key performance metrics, including impressions, clicks, ad spend, and conversions. By integrating linkedin data with hubspot data, marketing teams can monitor how LinkedIn Ads influence the sales pipeline and assess the ROI of their advertising investments directly within their hubspot account.

• Impressions
• Clicks
• Spend
• Conversions

These metrics can be monitored to evaluate the influence of LinkedIn Ads on the sales pipeline and assess the effectiveness of advertising spend.

Creating Cohesive Ad Strategies Across Platforms

Integrating LinkedIn Ads with HubSpot delivers several strategic benefits for sales teams and marketers alike:

• Identify and sync highly specific target audiences within hubspot contacts, aligning ad campaigns across platforms.

• Develop a unified ad strategy that leverages linkedin insights and hubspot company records for a more targeted approach.

• Benefit from comprehensive ROI tracking and cross-network reporting, which combine hubspot and linkedin data for a holistic view of campaign effectiveness.

The next page of this guide is about How to import LinkedIn Contacts to HubSpot, enjoy our tutorial and use cases.